J. C. Cole: American Gray Swans USA 11 Apr 2019
Those that are well read in business will know the excellent work of Nassim Taleb and his theory of a Black Swan. This theory explains the disproportionate role high-profile, hard-to-predict, and rare events that are beyond the realm of normal expectations in history, science, finance, and technology occur. Basically, a Black Swan is an “Unpredictable event occurring that is devastating”.
So, what do we call a “Predictable event occurring that is devastating”? A Gray Swan.
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